Beyond the white cove, the loft has furnished corners that read as real homes and offices. They suit lifestyle campaigns, product-in-use shots and brand stories.
The sofa corner has a large window and warm textiles, good for home, wellness and food content from mid-morning to early afternoon.
The desk corner works for tech, stationery and workplace stories. It has clean walls, a wooden surface and a controllable blind for the window.
The brick wall and metal beams are the industrial option, ideal for streetwear, tools and anything that needs texture behind the product.
Props are neutral by design: plants, ceramics, books and linens. Bring branded pieces and the styling assistant helps dress the corner before the crew arrives.
Ironbeam Loft Studio publishes practical preparation notes for studio photography clients.
Back to studio